Big Brother Google – Out of the Closet

They’re not quite there yet, but this is a good indication of what so many geeks have been concered about with Google.  I’m a huge fan of Google – I use Google services on a daily basis as a routine part of my day-to-day life every day: Gmail from Google, Google Calendars, Google Maps, Google Chat, Google Spreadsheets, Google Docs, Google Analytics, Feedburner from Google, Google Image search, Youtube from Google, Google Reader, Picasa from Google, Google Webmaster Tools…  I’m sure I use more than that, but those are what I could rattle off without putting much thought into it.

Ever asked why Google offers so much cool stuff for free?  They’re telling us now.  Sure lots of us have known what’s going on behind the scenes for a long time, but as far as I know, this is the most blatant example of Big Brother Google and their quest for world domination to date.  Google announced yesterday that they’re “Making Ads More Interesting“.  That’s their nice way of saying “We’ve been tracking your every move for years & it’s time…  Now we’re gonna start making money off what we know about you”.

I’m the guy that stays logged into my gmail account all the time.  I also use my Google Toolbar search box for just about every search so whether I’m logged in or not, they’ve still got their eyes on what I’m doing.  Now they’re going to start displaying specific ads based on the types of web pages I visit throughout the Google content network.  What’s the Google content network?  Here’s a good start.

I’m not aware of any evil Google’s committed yet, but it’s just a matter of time.  They’re on their way to absolute power and we all know, absolute power corrupts – absolutely.  I feel like the frog in luke warm water.

Happy googlin.

Jason Massengale

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